Marketing Managers
Marketing & Sales • Business & Finance Careers
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
Understanding Salary Statistics: The typical salary (median) shows what a middle-of-the-road Marketing Managers earns, making it useful for salary negotiations. The average salary (mean) can be higher due to top earners and is often used in industry reports.
Salary Distribution
National salary ranges for Marketing Managers (2024)
Highest Paying Metropolitan Areas
Top 10 metro areas with the highest salaries for Marketing Managers
Top Industries
Industries with the most Marketing Managers positions
Work Environment
Career Overview
💼 About This Career
Marketing Managers professionals work in business & finance careers, specifically in marketing & sales. This role typically requires bachelor's degree and offers a median salary of $161,030.
📊 Job Market Outlook
The job growth outlook for Marketing Managers is rated as Moderate. Currently, there are approximately 384,980 people employed in this occupation nationwide.
Related Skills & Keywords
Related Careers
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Related by occupation classification
Data Source: Salary and employment statistics are from the Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS) program , 2024 data. Historical trends show changes over time. Individual results may vary based on experience, location, and employer.